Vegas Startup Company Profile: Discotech

The following is a short company profile interview with Ian Chen, Co-Founder and CEO of Discotech. If you’d like your vegas startup company profiled, drop us a note on our contact us page.

Tell us about your company.
Discotech is the “OpenTable for Nightlife”. Our free to download mobile app allows users to discover events, reserve bottle service, purchase tickets, and sign up for VIP guest lists at nightlife venues in different cities. Discotech is live on the iOS and Android app stores, and we currently service 5 cities – Las Vegas, Los Angeles, San Francisco, Miami, and Washington D.C. Our mission is to bring transparency to the inefficient and outdated nightlife reservation space – you can think of it as a virtual promoter that can get you into any of the 80+ clubs that we currently work with. (Our partners include the biggest clubs in the U.S, including XS, Hakkasan, Marquee, Drais, etc.)

Furthermore, Discotech also offers a customer loyalty program that allows users to accrue points based on their spend and redeem them for rewards such as free bottles of champagne and liquor. The page most frequently viewed on our app is the Events page, which allows users to see which clubs are open and which DJs are playing by date.

The idea for Discotech came about from the customers perspective. After having one too many negative experiences dealing with traditional nightclub promoters (getting promised a certain price for a table, and then showing up at the venue and discovering that the same table is double the price), we decided to take matters into our own hand by leveraging technology to disrupt the space.

Discotech is currently angel funded, and has raised over $500K in our first round. We are in the process of raising our second round where we hope to raise 7 figures.

Tell us about your team.
Our team was founded by 4 UC Berkeley grads from the class of 2008 who have been friends since our Freshman year. After college, we all went our own direction, pursuing different careers, but we quit our jobs and came together to build Discotech. Two of the founders have a business background and handle the sales, operations, and marketing side of the business, and two of the founders are mobile developers.

The team developed Discotech in San Francisco, but moved to LA together to launch the product there. We have since moved to Las Vegas to expand our product. The team lives together and works together out of a house in Summerlin. (Think the show “Silicon Valley”, but in LA and Las Vegas) We used to do a lot of “market research” together at the clubs here in Las Vegas, but quickly burned out, and now spend our free time being nerds and playing board games like Settlers of Catan.

Why did you choose Las Vegas? What do you love about Las Vegas?
We chose Las Vegas because it is by far the largest market for Nightlife in the United States, and we want to be as close as possible to our biggest customers / partners.

There is actually a lot that we love about Las Vegas. For one, we love that housing prices here are so affordable! We live in a great 4 bedroom house and are paying about half of what we were paying in LA, and a quarter of what we were paying in San Francisco. Secondly, there are a lot of great restaurants outside of the strip.

What can the Las Vegas community do to help your company?
The Las Vegas community has already been very supportive and I have met a number of people from the Vegas Tech Community who have been great friends and mentors to me.

Our biggest challenge right now is actually in recruiting, we are looking to onboard at least 2 more developers to our team and its not an easy task!

What’s your best advice for startup entrepreneurs?
I think its a good idea to get an experienced advisor who has been through the entire start up process to back your team. There are a lot of processes that you have to go through with every start up, and having someone who has been there to guide you through the different moves can save your team a lot of heart ache and effort. (For example, setting up a corporation, filling out the 83B / tax documents, Founders agreements, fund raising documents, etc).

Where can we find out more about your company? What’s your twitter handle?
Some additional links:
Discotech app on iPhone
Discotech app on Android
Instagram: discotechapp
Twitter: discotechapp